{"id":2337,"date":"2017-08-08T07:57:11","date_gmt":"2017-08-08T01:57:11","guid":{"rendered":"http:\/\/blog.jodena.com\/?p=2337"},"modified":"2017-12-12T17:26:49","modified_gmt":"2017-12-12T17:26:49","slug":"the-continuous-quest-for-internet-visibility","status":"publish","type":"post","link":"https:\/\/www.jodena.com\/blog\/the-continuous-quest-for-internet-visibility\/","title":{"rendered":"The Continuous Quest for Internet Visibility"},"content":{"rendered":"

\"\"<\/a>The undeniable truth is that over 80% of the United States population <\/a>now relies on Google search to find what they\u2019re looking for. Products, providers of services, facts, figures, sports results, directions \u2013 you name it \u2013 the list is endless. The competition to stand out and be noticed is intense. It is darn near impossible to be successful without a prominent website presence.<\/p>\n

Google\u2019s search algorithm rewards relevance. Simply stated, relevance means adding new content to your website. And the easiest and most practical way to add new content is by adding positive reviews.<\/p>\n

When consumers see positive reviews about your dental practice, they are more likely to engage. According to a survey<\/a> conducted by Software Advice in 2016,\u00a0 77% of patients use online reviews as their first step \u00a0in finding a new doctor.\u00a0And a whopping 84% of people trust online reviews <\/a>as much as word-of-mouth referrals from a trusted friend or colleague. Consumers are consistently more inclined to choose your business if it shows up on the first page of Google\u2019s search results because over 91% of people do not go past the first page of search results.\u00a0\u00a0Since positive reviews create such a multitude of benefits for your practice, it is hugely important to create a strategy to ask your satisfied patients to write one for you.<\/p>\n

I\u2019d like to recommend you to Broadly. Their sole mission is to help your practice increase the number of Google reviews and other reviews. Many companies claim to do this, but Broadly has a technology that nobody else has \u2013 and that is the key differentiator. Broadly streams all four and five star reviews directly on to the practice website. Their patent-pending technology not only automatically pulls these reviews for display on your website, but they also embed the review content (and keywords) into your website\u2019s code, thus providing a powerful SEO boost. These words are searchable by Google which recognizes recent and relevant content, and rewards your practice website with improved local search ranking. As far as I know, other companies can only post the reviews to their own microsite which is not nearly as powerful or effective.<\/p>\n

Another neat Broadly feature is that when they send out that email from your practice to the patient asking for a review, their software scans the user\u2019s computer or mobile device for patient logins on Google, Facebook, Yelp, (or none). Rather than make someone elect which platform on which to write the review, the idea is to do one click to get that review versus several clicks.<\/p>\n

Broadly also offers unlimited dedicated account management, and they include that service in the monthly cost of $249. There is a one time reasonable set up fee of $199 and there is no annual contract.<\/p>\n

Take a look at their own reviews <\/a>\u2013 pretty impressive! If you would like more information, you should contact Laura Nelson at 415-589-0431.<\/p>\n","protected":false},"excerpt":{"rendered":"

The undeniable truth is that over 80% of the United States population now relies on Google search to find what they\u2019re looking for. Products, providers of services, facts, figures, sports results, directions \u2013 you name it \u2013 the list is endless. The competition to stand out and be noticed is intense. It is darn near […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2337","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nThe Continuous Quest for Internet Visibility - Jodena Consulting Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.jodena.com\/blog\/the-continuous-quest-for-internet-visibility\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Continuous Quest for Internet Visibility - Jodena Consulting Blog\" \/>\n<meta property=\"og:description\" content=\"The undeniable truth is that over 80% of the United States population now relies on Google search to find what they\u2019re looking for. 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